Creative Boom
Talk: Algorand Decipher 24 Barcelona
JUN 24
/
3 min.
Web3 is a rapidly shifting landscape—one that demands brands to be not just visually compelling, but strategically adaptable. At Decipher 2024, the premier blockchain conference by Algorand, I joined forces with Ele Ward (Noka Studio) to discuss how branding in Web3 must evolve to meet new challenges.
We explored how branding extends beyond aesthetics to shape user trust, engagement, and long-term resilience. We also shared insights from recent Web3 branding projects (Ctrl Alt), discussing how decentralised organisations can build identities that balance innovation with clarity, flexibility with consistency.
As the conversation around blockchain, digital ownership, and decentralised systems continues to grow, strong branding will play a critical role in shaping the future of the space.
Thank you to Algorand for bringing together such a dynamic community at Decipher 2024.
Web3 is a rapidly shifting landscape—one that demands brands to be not just visually compelling, but strategically adaptable. At Decipher 2024, the premier blockchain conference by Algorand, I joined forces with Ele Ward (Noka Studio) to discuss how branding in Web3 must evolve to meet new challenges.
We explored how branding extends beyond aesthetics to shape user trust, engagement, and long-term resilience. We also shared insights from recent Web3 branding projects (Ctrl Alt), discussing how decentralised organisations can build identities that balance innovation with clarity, flexibility with consistency.
As the conversation around blockchain, digital ownership, and decentralised systems continues to grow, strong branding will play a critical role in shaping the future of the space.
Thank you to Algorand for bringing together such a dynamic community at Decipher 2024.
Web3 is a rapidly shifting landscape—one that demands brands to be not just visually compelling, but strategically adaptable. At Decipher 2024, the premier blockchain conference by Algorand, I joined forces with Ele Ward (Noka Studio) to discuss how branding in Web3 must evolve to meet new challenges.
We explored how branding extends beyond aesthetics to shape user trust, engagement, and long-term resilience. We also shared insights from recent Web3 branding projects (Ctrl Alt), discussing how decentralised organisations can build identities that balance innovation with clarity, flexibility with consistency.
As the conversation around blockchain, digital ownership, and decentralised systems continues to grow, strong branding will play a critical role in shaping the future of the space.
Thank you to Algorand for bringing together such a dynamic community at Decipher 2024.
KK STUDIO
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